Participation is the new consumption book
Who are we?
Ideaction is all about the next wave of innovation.
We are interested in the new strategies, leadership and models of a participation age.
Founder and CEO Michelle is a strategic connector, collaborator, innovator, community builder, public speaker and entrepreneur, and is currently writing her book “Participation is the new consumption.”
CEO & Founder
Michelle is passionate about creativity and innovation in developing new business and governance models that are needed and relevant in the 21st Century thanks to technology and community, values and purpose, and emerging participation and individual empowerment.
Michelle has over 10 years experience in the communications, technology and social innovation sectors as marketing manager and project manager.
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I’m currently in Ubud Bali with a focused intention of writing this book “Participation is the new Consumption”. It’s humid, another thunderstorm is rolling in and I have pulled up my seat at Hubud, a co-working space for the changing world with freelancers, entrepreneurs and digital nomads forming a community that are connected to the global workplace. I feel inspired and refreshed. And I’m very focused on writing and exploring what’s next for “Participation is the new Consumption”. [the image is the view from my workspace right now] So what does it mean to be a participant? And how has that evolved from being a consumer? From consumer to participant A consumer is a person or group of people, such as a household, who are the final users of products or services. The consumer’s use is final in the sense that the product is usually not improved by the use. All our lives the steps we take encourage us to be consumers. As we’ll explore, we know that is not working anymore both economically and environmentally, and in our own health and activities. This has led to a global economy that struggles to keep growing, an environment that is creaking from the pressure and as individuals we spend on average 1 month a year watching television and What does it take to be a participant and how can we shift to this mindset? Growing up I was so encouraged to buy new clothes and find all the ways I could to…
In the last couple of years I have watched with interest the exploration into the Sharing Economy by Rachel Botsman and Lauren Anderson (now Capelin) “The role we can play in society is changing. We are no longer passive consumers but empowered participants who can create, share, collaborate and exchange in ways never possible before. I am curious to read Michelle’s exploration into what this means for us individuals looking at the benefits and the pitfalls we need to overcome in a new participation driven world.” Rachel Botsman We are at the start of a new wave of innovation and I can’t wait to self publish the book for you to read yourself. Help support this campaign. Donate to the campaign here bit.ly/cfund_p8_book
The participation Economy event is focused on what happens now we’re all connected, now we all have a voice. Participation is the future. It could become a problem if it is not understood or properly managed, it also has potential to be a massive opportunity for democracy, creativity and innovation. I discussed these opportunities with key speaker for the Participation Economy event Joanne Jakovich Click here for more details on the Participation Economy event At this time in history when we have numerous ways to make many things more participatory and democratic, there is an opportunity to manage our cities more openly and to solve some age-old problems of our dense centres of knowledge and trade. Participation offers the chance to make our cities more liveable and accessible for everyone, not just a part of the population. Cities are some of the most complex systems we have created. On one hand, they are unforgivingly physical, involving infrastructure and built form that persists for decades. On the other hand, dynamic elements such as social systems, localised and global economies, and competing politico-cultural frameworks are in constant flux, and are intricately affected by fluidity of human capital and global currency. Add to this the high demands for environmental and social transformation, and the result is an increasingly unintelligible web of interdependencies. To build an innovation capacity into our new urban reality increasingly relies on the cooperation of a broad remit of stakeholders who represent a diverse set of interests and demographics. Conversations between…
Future of Marketing event
Held Tues September 30 at Hub Sydney
Marketing is no longer a strategy off to the edge of a business, it is now a core strategy integrated across the rest of the business from customer service to logistics. This is a must for anyone currently in marketing or even wanting to know what their role is in this newly integrated marketing era.
The Future of Money
Held August 4 at Hub Sydney
The recent Future of Money event was a great success great buzz about the emerging opportunities and innovations in the space. Kim Heras talked about Australia’s FinTech community:“It’s a natural fit for Australian’s to be playing in the FinTech space” @kimheras – Future of Money event. Read more here
Participation Economy, Vivid Ideas ’14
Held June 2 2014, part of Vivid Ideas
Let’s create the future. For individuals who are interested in better ways of experiencing their world whether that be their working culture, new forms of learning and education, new forms of money, by preventive health care, and with how we interact with our urban environment creatively and collectively. photos here